Brand and Myth (Original PDF from Publisher)
$32.00
Unlock the powerful intersection of branding and mythology in healthcare with Brand and Myth. This authoritative 2025 edition from Springer offers fresh insights to medical professionals, marketers, and academics seeking to elevate their understanding of brand narratives in medicine. Download the original PDF now for immediate access to cutting-edge strategies and research.
Description
Brand and Myth explores how myths and storytelling shape powerful brands in the medical and healthcare sectors. Published by Springer in 2025, this first edition delves into the psychological and cultural frameworks behind brand loyalty and patient engagement. This essential resource is tailored for healthcare marketers, medical brand strategists, healthcare professionals, and academic researchers focused on the dynamics of medical branding and patient communication.
Key Features and Highlights:
- Comprehensive analysis of brand mythologies within healthcare
- Insights on leveraging storytelling to build trust and credibility in medical brands
- Evidence-based strategies to influence patient perception and behavior
- Case studies and research-backed frameworks from leading experts
- A 2025 perspective on evolving digital branding trends in medicine
Major Chapters or Topics Covered:
Includes core chapters on the relationship between brand narratives and patient psychology, myth-making in healthcare marketing, digital transformation impacts on medical branding, and strategies for sustainable brand loyalty in healthcare services.
About the Author:
Written by a renowned expert in medical marketing and brand psychology, the author combines decades of experience with academic rigor to offer an authoritative guide on healthcare branding.
File Format & Compatibility:
- Original Publisher’s PDF format
- File size: approximately [insert size if known]
- Language: English
- Compatible with all major devices including Windows, macOS, iOS, Android, and e-readers supporting PDF files
Frequently Asked Questions (FAQs):
Q1: Is this ebook suitable for beginners in healthcare marketing?
A1: Yes, Brand and Myth is designed for both beginners and experienced professionals. It provides foundational concepts alongside advanced strategies for effective healthcare branding.
Q2: Can I read this ebook on my tablet or smartphone?
A2: Absolutely. The original PDF format is compatible with most tablets and smartphones, ensuring you can access the content anytime, anywhere.
Additional information
| Publisher |
Springer |
|---|---|
| Published Year |
2025 |
| Language |
English |
| ISBN |
978-3662706770, 9783662706787 |
| File Size |
2.2 MB |
| Edition |
1 |
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